Hi! I’m a designer based in Barcelona, with several years of experience in London and an MA in Digital Experience Design. My thesis explored the evolving tensions ... between online and offline exhibitions of moving image art, and eventually involved internationally renowned figures from the art world.

I've designed and collaborated on visual identities and digital products across fields ranging from skateboarding and biotech to luxury fashion and contemporary art. Today, I craft design solutions that are purposeful, sustainable, and current.

Alongside, I capture moments through photography, engage with contemporary art, while critically reflecting on technology's impact on tomorrow and my responsibilities as a designer.

Fig. 1
NR Index dark/light mode
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From concept to delivery: high-impact, low-carbon web design

Sector
Fashion · Arts · Magazines · Publishing
Service
Digital design · eCommerce · UX design · 3D
Tool
Pen & paper · Wordpress · Adobe (Ps Ai Ru)
Fig. 1
2022 · Mobile: index page, light/dark theme
Fig. 2
2022 · Desktop: video outtake

Overhaul and large-scale bespoke web design for NR Magazine SS22. From the ground-up, I designed a responsive, cross-browser website around the pillars of content integrity, user-friendliness and a strategic drive for digital sustainability – achieving top-tier energy efficiency and a low-carbon footprint at launch.
Over 300 pages designed, with individual layouts for multiple sections, including an online shop, roughly 2900 HQ images courtesy of hundreds of artists were performance optimised for web and SEO – without loss of quality, 1200 lines of code – aimed towards low-energy consumption, seamless and individually tailored mobile and desktop experience, adaptive light/dark mode themes – all made with user-friendly, modern and future-proof open-source technologies, and additionally 3D type motion design.

Google’s analysis rated the site at launch:

  • SEO 100%
  • Best Practices 100%
  • Accessibility 100%

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NR logo black

Emerging from the intersection of sand dunes, ink drawing, and Hi-Fi

Sector
Fashion · Arts · Magazines · Publishing
Service
Logo Design · Creative Direction · 3D
Tool
Pen & paper · Adobe (Ai) · iOS Notes · Blender
Fig. 3
2021 · NR logo, outlined
Fig. 4
2021 · NR logo

Assigned with the task to design the logo for the bi-annual NR magazine for its 14th issue, I dived in using a responsive and transparent design process, in close engagement with the editors. To reflect the magazine's embracing and cross-genre nature, rooted in fashion, music and culture, I arrived at an aesthetic intersecting graphics, semiotics and iconography from Hi-Fi and analog video systems. Timeless, resilient, and versatile, the logo debuted on the cover with the actor Willem Dafoe, featuring artists Naomi Gilon, Ed Templeton and more.

View in 3D motion
Behind the design process

Fig. 6
FUTURE logo black

Versatile, timeless logo, and online photo-centered showcase

Sector
Model management · Luxury Fashion
Service
Logo Design · Typography · Web design
Tool
Pen & paper · Adobe (Ai)
Fig. 5
2021 · FUTURE logo, outlined
Fig. 6
2021 · FUTURE logo

Positioned in the luxury fashion space and seeking a minimalist yet striking identity, FUTURE approached me to design both their logo and website. Collaborating closely with the founders, we developed a bold, characterful custom font that captures the agency’s refined but contemporary edge.
The accompanying website was designed to showcase a curated selection of FUTURE’s high-end fashion photography. It features a dynamic light/dark mode that responds seamlessly to the visitor’s system preferences, enhancing both usability and feel.

Fig. 8
Pataphysic logo shadow

Concept-led logo and gallery-run online destination

Sector
Arts · Art galleries
Service
Logo Design · Creative Direction · Web design
Tool
Pen & paper · Adobe (Ai)
Fig. 7
2020 – 2021 · Pataphysic, twirl
Fig. 8
2020 – 2021 · Pataphysic, shadow

Adaptable to any size and medium, I designed Pataphysics logo, a digital platform for artists, organised by Anthony Reynolds Gallery in London. Pataphysics was a term coined by French surrealist Alfred Jarry as a spoof on science. The symbol for the movement became a circular spiral – hence a spiral forming two P’s inside one another. In addition, I was asked to design a website in memory of one of UK's first media artists with photo archives supplied by Tate Gallery.

Fig. 9
NEW Aesthetic custom display typography
Fig. 10
Free Flow custom display typography

Survey into the digital transformation of contemporary arts

Sector
Arts · Technology
Service
Typography · UX Research · UX Design
Tool
Pen & paper · Adobe (Ai)
Fig. 9
2017 – · Display type: 'New', 'Aesthetic'
Fig. 10
2017 – · Display type: 'Free Flow'

Through the lens of digital UX design, my MA thesis explores the digital transformation of the contemporary art gallery. Featuring interviews with amongst others Curator and Director of The Hayward Gallery Ralph Rugoff, and Curator, PhD Software Curating, Joasia Krysa, the research project evolved into a dialogue representing diverse views, eventually shifting initial assumptions through complex challenges and towards new and unexpected concepts. To complement the themes that surfaced from an in-depth research phase, I designed a number of bespoke display fonts. The project was designed to develop post deadline and in progress.

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